That’s right, One Month Mentor is available for the next 7 days only for a huge 90% discount!

From someone (me) who paid the full price a year ago and was incredibly happy with the value then I can tell you with all honesty that this is now available for such an amazing price that it should become “The” marketing tool for 2012 and everyone should get the training.

Check out my review from a year ago here or just scroll down the page if you are on the front page of my main blog and see what I had to say.  I was going to write a new review but after reading the old one I realised I was just going to be saying the  same stuff again anyway!  My opinion has not changed since a year ago, One Month Mentor is still one of the best training programs on the internet today at any price.  But hurry, the amazing 90% discounted price of One Month Mentor will only be valid for 1 week from today then that’s it, it will be taken off the market forever!

Don’t miss out, read my review first or just go straight here to get One Month Mentor today!

Wow, what a crazy ride it has been.  The last 8 months certainly didn’t go as I expected it would, some of it was great and some terrible but ultimately the important thing is it is time to start anew and get down to business!

My brand new product Magic Affiliate Sales is finished and ready for launch in a few days.  Interested affiliates who would like to promote it can get all of the information and tools here.

Just a short post this time because I still have some work to do configuring the membership software and making sure it meets all of the Federal Trade Commission (FTC) rules and guidelines.

Speaking of ethical guidelines, I have recently joined the IM TrustWorthy group which aims to set a new standard in ethical marketing and has very clear guidelines that members must undertake to keep their membership.  In this day and age of dodgy marketers I think it is extremely important to align yourself as someone who is trustworthy and can deliver on their promises every day.  The site is also open to the general public who can search their database to find out exactly who they are dealing with or thinking of dealing with.

More information can be found here.

Thanks for reading, it’s great to be back and I can’t wait to get blogging again and release my new product.  I’ll post updates soon>

Cheers

Rob

Hi
Apologies for being so quiet lately. One of the 2 reasons for my absense is that I have been working very hard on my brand new product called Magic Affiliate Sales. This video training series is going to help a lot of people because it shows you exactly, step by step a proven system to promote other peoples’ products as an affiliate. You literally get to watch over my shoulder as I go through the process. I’m very excited about it and I know you will be too. Keep an eye out, I haven’t decided on the launch date yet (soon) but when I do I will post it here. In the meantime keep building your brand and never ever give up, even when the going gets really tough. The internet marketers who are successful are those who continually try and try again, never letting rejection or small failures get in their way.

Just like life really…….

Today I wanted to share with you a true story about a customer complaint.  As I am still dividing my time between the offline and the online worlds until I can build my internet business up to a full time concern, I am still working as a sales manager for a large multinational company.  Part of my role is calling on existing retail customers and work with them to build their business and improve their turnover and profit.

Enter one of my customers, let’s call him Barry to protect the guilty.

Barry has a successful mixed business store selling drinks, groceries, newspapers etc.  Different countries have different names for these types of stores but here in Australia we call them “corner stores”.  Barry is also the sort of guy who is extremely difficult to deal with and believes that abuse and intimidation will get him further than saying “please” or “thank you”.  I know several companies who deal with him and all of them will give him nothing more than they have to because of his attitude.  This means no extra deliveries if he forgets to order, no extension on credit terms, no free gifts, nothing!  Even though this may lose the companies some sales, this person has annoyed them and harassed them so much they don’t care, they will simply do as little as they have to to keep his business and that is it.

Barry made a complaint against me last week.  He rang my head office and told them that he has not seen me for 12 months and that he was very unhappy with my service.

I, of course, got a “please explain” which I was happy to provide stating the real facts.

The real facts are that the last time I called in to the store was 4 weeks ago, just as I had called the 4 weeks before that and the 4 weeks before that.  Around 7 months ago I did a big promotion at his store where my company organised 3 racing cars to be at his store and we gave away over 300 items to his customers.  All at our expense.  It is to be noted that at the time Barry also stole some of the items that we were giving away, he’s a charming fellow is Barry.

So much for “not seeing him for 12 months.”  I also had a significant incidence with him about 3 months ago when he was unhappy with his deliveries, which I personally dealt with.

Lastly, Barry actually has cancer.  He has hardly been at the store for the last 6 months because he goes to have radiation therapy almost every morning, then goes home because he is feeling unwell.  He recently told another sales person I know that he doesn’t care if salespeople have been in his store when he wasn’t there, if he hasn’t seen them personally he is going to put in complaints about everyone!

Of course when I put all of this in my report my senior management realised the sort of person I was dealing with and passed on their sympathy to me!

So why am I telling you all of this? (believe me I could go on and on with stories about this guy!)

I just wanted to get the point across that no matter whether you work online or off you are always going to get the odd customer who is just completely unreasonable and seems to want to make your life hell.  That’s just the way they are and there’s nothing you can do or say that will change them in any way.  They will complain bitterly, put in all sorts of complaints, tell out and out lies and still expect you to give them awesome service with a smile on your face.

Well guess what?  It’s ok to refuse to deal with these people.  You don’t need their business because they will never be satisfied and they can actually cost you money in the long run.  Don’t waste any time trying to pacify them or keep them happy with free gifts or extra service.  If they want a refund give it to them and cut them loose.  Goodbye and good luck!  A word of warning though, never get into a slanging match with them because it will just drag you down to their level.  A short and professional Goodbye is all it takes.

Don’t get me wrong, people like Barry are a very small minority but they do exist and we all have to deal with them at one stage or another.

So forget about Barry, put your time and effort into helping the people who will help you back, it is 100 times more rewarding and will help keep your work a pleasure.

I just got back from a short holiday I took to see Top Gear Live in Brisbane, here in beautiful Australia.  My family and I are big fans of the show (along with about 200 million other people!) and we had a great time.

Flying home on the plane yesterday I started thinking about just how powerful the Top Gear brand is.  We went down to see the show as part of a group of 15 people from all walks of life, but the interesting thing is on the day the shows were announced a few months back we all decided to go and see it without knowing anything about what was going to happen at the show.  None of us had seen or heard any reviews of the live shows and as these were Top Gear’s first shows in Australia no one we knew had even seen it.  We knew nothing except for what we had seen on the TV.

Yet we went out and bought tickets anyway, no one even had any second thoughts about the price.

Then we were offered Paddock Passes (Backstage) for an additional cost.  No problem, we bought those too, thank you very much.

Then we booked flights, motels and hire cars.

All up we spent a few hundred dollars per person on something we really knew very little about!

“Were Jeremy James and Richard going to be there?”

“What about the Stig?”

“Would there be awesome cars or was it just going to be them talking for a couple of hours?”

“Would there be stunts?”

We didn’t know the answers to any of these questions yet we still collectively spent a few thousand dollars with no hesitation because we knew the Top Gear brand and we trusted it.  We knew they wouldn’t dare come over here and put on a half-arsed show because they have a reputation to uphold and fans to keep happy.  Guess what?  We were more than happy, it was a great show and we will definitely go back next time, which I’m sure there will be as it sold out very quickly.

Building a trusted, reputable brand is something that I believe a lot of internet marketers don’t do, or don’t do very well.  They either don’t understand its power or they don’t care because they are too busy ripping people off.

Anyone who is selling themselves should always think of themselves as a product.  That product (the reputable marketer) needs to be developed and built into a strong, recognisable brand that will become an instant symbol of good value.  Think of any of the great brands of our time: Nike, BMW, Pepsi, iPod; they are all great brands that most people would have no hesitation in buying and would probably pay extra for, simply because they know and trust the name.

You are no different, create a strong brand around yourself and you will be amazed at the difference it makes, not only to your confidence in what you are doing but to your customers as well.

Until next time

Rob